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- Sustainable Beauty Starts with Smarter Choices | Glou Beauty
Glou helps beauty lovers shop smarter. Discover beauty resale insights, and tips & tools to help you buy & sell pre-loved makeup and skincare with confidence. RETHINK CHANGE. REHOME BEAUTY. REDUCE IMPACT. REHOME GUIDE WHY US DECODING THE WORLD OF PRE-OWNED BEAUTY, SO YOU CAN SHOP SUSTAINABLY, INTELLIGENTLY, AND WITH PEACE OF MIND. SIGN UP TO GET FIRST DIBS BEAUTY RESALE INSIGHTS SUBSCRIBE SMARTER BEAUTY STARTS HERE SHOPPERS: Not sure what's worth buying secondhand? Before you commit, our resources help you assess safety, value, and context. SELLERS: Not sure what to do with what you already own? Our resources and tools help you decide what can be rehomed, what shouldn't be, and how to price thoughtfully. SHOW ME THE TOOLS & RESOURCES TAKE ME TO THE SELLER GUIDE FROM MARKETPLACE TO MASTERCLASS For years, Glou Marketplace empowered thousands of beauty lovers to buy and sell pre-owned products. We became the industry's trusted name, even featured in Cosmopolitan and The Times , and studied by Harvard Business School . (And yes, we were on Times Square Billboard too! See photo below.) Now, as the beauty resale landscape changes, we're evolving. We're leaning into what we do best: providing unparalleled insights and empowering you to make the smartest, safest, and most sustainable choices in beauty. OUR STORY LESS HYPE. MORE INSIGHT. The Glou Algorithm Unveiled: Learn the secrets behind how we vetted products, helping you spot the best deals and avoid risks. Comprehensive Beauty Guides: From authenticating luxury brands to understanding product expiry, our in-depth guides cover everything you need to know. Backed by: Impact Accelerator for Women Founders Detroit powered by JP Morgan Read how Glou is at the forefront of beauty resale → As seen in: Glou Beauty is on a mission to reimagine e-commerce for beauty lovers in an age of conscious consumerism. BUYING BEAUTY RESALE SELLING MAKEUP Did you know 87% of beauty products get abandoned? Hyperconsumerism is killing our planet. So what can we do? ~ Feed your beauty passion in a sustainable way by rehoming makeup, skincare and beauty products with Glou resale insights . Extend the lifecycle of these products. Good for the planet, good for your wallet! SHOP SECONDHAND MAKEUP SELL PRE-LOVED SKINCARE
- Sell Makeup & Skincare: Your Guide & Tips to Trusted Resale
Want to rehome beauty products? Our guide helps you earn trust & get paid. Learn how to list items, prove authenticity, & price for successful rehoming. selling makeup & skincare A Quickstart Guide to Earning Trust and Getting Paid Thinking of reselling beauty products online? Whether you're clearing out PR packages or downsizing your stash, how you list your items can make or break a sale. Buyers today are savvy—and skeptical. That means trust matters. Here's how to present yourself as a legit seller from the start: Tips for Success Include multiple clear, well-lit photos (ideally with the seal or outer box visible) Mention the product's batch code or expiration date (if available) Be upfront about condition (new, lightly swatched, or open box?) Add proof of authenticity: receipts, press mailers, or PR cards Use brand keywords correctly—no misspellings Want to Sell Smarter? Follow these tips to earn trust—and extra cash: How to price your makeup and skincare products to sell → Use Glou's beauty resale pricing guide and calculator → How to safely clean items for beauty resale → Best shipping practices to protect your products → Not sure if your beauty products are safe to rehome? Use our Free Toss or Keep Checker as your guide → For beauty brands, learn how to gain insights into consumer behaviour, supply chain, and loss prevention from our beauty resale expertise. Also, follow us on social for Glou Guide alerts! Share you feedback and ideas to improve Glou and our featured guides. Your voice matters!
- Beauty Resale Pricing Guide: Calculate Fees | Glou Beauty
Wondering what to charge? Calculate fees for Poshmark, Mercari, & eBay in seconds. Use Glou’s free tool to find the perfect resale price and keep more profit. Beauty Resale Pricing Guide & Calculator Glou's Guide to Pricing Secondhand Beauty How the Beauty Resale Pricing Calculator works Our interactive pricing calculator uses three simple inputs: the product's original retail price, the resale platform you plan to use, and who covers shipping. From there, it estimates: a suggested maximum resale price if the product was brand new (the most you can charge) the total price the buyer is going to see (how they are making their purchasing decision) and what you'll earn after platform fees. GO TO RESALE PRICING TOOL Why beauty resale pricing is different Unlike clothing or home goods, beauty products involve hygiene, freshness, and trust. That makes pricing secondhand beauty a little more nuanced. Responsible pricing considers: product condition and freshness, platform protections and seller fees, buyer comfort and safety, and the shared trust that makes resale possible. Thoughtful pricing helps build a healthier secondhand beauty ecosystem — one where buyers feel safe, sellers feel respected, and waste is reduced. Who this guide is for This guide is for you if: you're new to beauty resale and want a starting point, you want to compare how much you'd make on different platforms like Poshmark, Mercari Depop, eBay, or Facebook Marketplace or cross-list between them Whether you're selling one item or rehoming a full shelf, we hope you'll find this tool useful. A gentle reminder Don't forget to check your product's shelf-life! Use our Toss or Keep Checker before listing to confirm your products are suitable for resale. Beauty Resale Pricing Guide Beauty Resale Pricing Calculator The Fine Prints: We do our best to keep these rates and applicable fees current, but please remember these are estimates only. Platform and shipping fees are subject to change without prior notice. Final profits may vary based on your specific item’s weight, buyer location, state taxes, and any recent platform policy updates. This tool is for informational purposes and does not constitute financial or legal advice. Always double-check your final listing preview on the platform before hitting "Post"! Explore our guides: 🛍️ Buying Beauty Resale: What to Know Before You Click "Add to Cart" → 💲 Selling Beauty: A Quickstart Guide to Earning Trust and Getting Paid →
- Glou Buyout Program for Beauty Industry Pros and Insiders
Glou Beauty offers discreet buyout for beauty pros & influencers. Rehome unused PR products—makeup & skincare—for cash. Maximize value & declutter sustainably. rehome with glou buyout program Effortless Inventory Buyout for Beauty Industry Insiders Rehome Your Beauty: We Have A Seamless Solution for Excess Inventory Glou introduces an exclusive, discreet inventory buyout program designed for influencers, beauty professionals, and those with significant gifted product collections. Is Your Vanity Overflowing? We Have the Solution. As a leading voice in the beauty industry, you're constantly immersed in the latest products, trends, and innovations. Whether you're an influencer with abundant PR packages, a professional makeup artist with unused kit items, or an editor receiving countless new releases, we understand the unique challenge of managing a large volume of high-quality beauty products. Why Rehome with Glou? At Glou, we believe in sustainable beauty that goes beyond just recycling. While receiving gifted products is a part of the industry, the reality of waste is a significant problem. Our "Rehome Beauty" program offers a discreet and efficient way to give these untouched products a second life, ensuring they don't go to waste. We're here to help you: Sell Anonymously: Maintain your privacy and professional image. Declutter Effortlessly: Free up valuable space without the hassle of individual listings. Earn Value from Unused Inventory: Transform excess product into capital. Designed for the Discerning Beauty Professional This program is specifically crafted for individuals who: Have a substantial quantity of beauty products: You're not looking to sell one or two items, but rather a significant collection. Value their time: You don't want to spend hours listing items one by one on general marketplaces like Facebook Marketplace, Mercari, Poshmark , or Depop . Possess premium and prestige products: Your collection consists of top-selling, hot brands and new releases from high-end categories. Our High Bar for Quality: Glou has always been recognized for having the highest standards in beauty resale. This program is no exception. We focus on: Quantity + Quality: We're looking for significant volume of desirable products. Top-Selling, Hot Brands: Your inventory should feature highly sought-after brands from premium/prestige categories. New Releases > Best Sellers > Discontinued Products: Prioritizing the freshest and most in-demand items. New Products Only: All items must be unused and in pristine condition. Your Streamlined Rehoming Process We made the process simple and transparent to maximize your time and earnings: Apply Online: Fill out our confidential application form to provide initial details about your inventory. Inventory Details: If your application is a fit, we'll reach out to gather more specific details about your collection. Receive Your Estimate: We'll provide an estimated offer for your inventory. Maximize Your Earnings (Optional): To potentially increase your payout, we may suggest a selection of products for "first dibs" to our exclusive email subscribers, generating immediate interest. Final Offer: Based on the detailed inventory assessment, we'll present a firm offer. Quick Payout: If you accept, you'll be paid via secure ACH direct-deposit as soon as we confirm the delivery and contents of your shipment (typically within 2-5 business days from when you pack/ship). Hassle-Free Shipping: An insured and tracked shipping label will be provided for your convenience. Important Note: This program is currently open to US citizens and legal residents with a valid Taxpayer Identification Number (TIN). We will issue 1099 forms as required by law. Ready to Rehome Your Inventory of Makeup and Skincare Products? Declutter intelligently and sustainably. Let Glou Beauty do the heavy lifting. Note: Due to the high volume of applications, we will only be contacting applicants who meet all of the stated criteria. Thank you for your understanding. The program application is temporarily paused due to external cost factors and logistics.
- Glou Beauty Brand Directory | Makeup & Skincare Resale Guide
Browse all your favorite beauty brands on Glou. Find honest and practical insights on what's worth buying or selling pre-owned. Brands List Filter by Brands Filter by Brand Category Celebrity/Influencer Clinical/Medical-grade Designer Luxury Mass-tige Niche Prestige White Label/Filler 111SKIN 111SKIN, a favorite among A-listers, makeup artists, and skincare enthusiasts, is also highly acclaimed by beauty industry experts. The brand has received numerous accolades, including awards from Harper's Bazaar's Best of Beauty, the Tatler Beauty Awards, and Wardrobe Icons' Beauty Awards. This recognition stems from their innovative, science-backed formulas, which are developed with advanced skincare technology and undergo rigorous testing to ensure exceptional results. See More Brand Category: Independent, Clean Brand Attributes: Luxury, Clinical/Medical-grade AHAVA AHAVA is an Israeli skincare brand best known for its use of Dead Sea minerals, offering products that focus on hydration, skin renewal, and sensitivity. Signature items like the Mineral Hand Cream and Dead Sea Mud Mask have garnered global recognition. While not officially clean-certified, AHAVA avoids many harmful ingredients and is vegan and cruelty-free. Consumers appreciate its natural efficacy, especially for dry and sensitive skin. See More Brand Category: Independent, Clean Brand Attributes: Prestige AURIC AURIC is a luxury clean makeup brand founded by beauty influencer Samantha Ravndahl, known for its inclusive shade range, radiant highlighters, and creamy formulas that embrace skin rather than mask it. See More Brand Category: Women-owned, Independent Brand Attributes: Celebrity/Influencer, Prestige About Face About-Face, founded by Halsey, is an expressive, high-performance makeup brand offering bold, long-lasting, and vibrant products perfect for artistic experimentation. Verified as a vegan, clean, and cruelty-free brand, it consistently earns positive consumer sentiment for its strong pigmentation and inclusive, artistic appeal. See More Brand Category: Clean, Women-owned, Independent Brand Attributes: Prestige, Celebrity/Influencer Ace Beautē Ace Beaute is an indie beauty brand celebrated for its vibrant, highly pigmented, and inclusive color cosmetics, especially eyeshadow palettes. They are a cruelty-free brand that prioritizes allergen-free formulations. Consumers love Ace Beaute for its quality eyeshadows, creative color stories, and commitment to empowering self-expression. See More Brand Category: Independent Brand Attributes: Mass-tige Aesop Aesop is a luxury Australian skincare brand known for its distinctive minimalist aesthetic, botanical and science-backed formulations, and unique store designs. A Certified B Corporation and Leaping Bunny approved, Aesop prioritizes sustainability through carbon neutrality, ethical sourcing, and aiming for 100% reusable, recyclable, or compostable packaging. Consumers value Aesop for its high-quality products, sophisticated experience, and strong commitment to ethical and environmental practices. Owned by L'Oreal. See More Brand Category: Commitment to Sustainability Brand Attributes: Luxury African Botanics African Botanics is a luxury clean skincare brand that merges South African botanicals with advanced green chemistry. Known for high-performance ingredients like marula oil and resurrection plant extract, bestsellers include the Resurrection Cell Recovery Serum and Marula Firming Botanical Body Oil. The brand is committed to sustainable harvesting, ethical sourcing, and eco-friendly packaging. It appeals to conscious luxury consumers who value efficacy, craftsmanship, and a deep connection to nature. See More Brand Category: Clean, Independent, Niche Brand Attributes: Prestige, Niche Air Repair Skincare Air Repair Skincare is a travel-focused skincare brand designed to combat environmental stressors like dryness, fatigue, and altitude. Known for its Complexion-Boosting Moisturizer and Rescue Balm, the line features clean, cruelty-free formulas enriched with antioxidants and soothing botanicals. Consumers appreciate its reliability for inflight hydration and sensitive skin needs. See More Brand Category: Clean, Independent Brand Attributes: Prestige Algenist Algenist is a science-backed, vegan, and anti-aging brand that uniquely utilizes patented microalgae-derived compounds, such as Alguronic Acid, in its biotechnology-driven skincare. Verified as a clean beauty brand, it's committed to sustainable ingredient sourcing and manufacturing. This commitment, combined with its visible results and vegan formulations, consistently leads to positive consumer reviews. See More Brand Category: Clean, Independent Brand Attributes: Prestige Alima Pure Alima Pure is a clean and cruelty-free cosmetics brand specializing in pure mineral pigments and minimal ingredients for natural beauty enhancement. Their popular Satin Matte Foundation exemplifies their commitment to high-quality, non-toxic formulations. Alima Pure is recognized as a clean beauty brand with a focus on sustainable practices, attracting consumers who seek gentle, natural, and eco-conscious makeup. See More Brand Category: Clean, Commitment to Sustainability, Independent, Women-owned Brand Attributes: Prestige Alleyoop Allypop is a newer clean beauty brand focused on playful, skin-first makeup with nourishing ingredients. Their minimalist product line emphasizes sheer, buildable color and hybrid skincare-makeup benefits. Vegan, cruelty-free, and free of harsh chemicals, Allypop is aligned with clean beauty values and designed for ease and fun. Consumer sentiment is positive among Gen Z and minimalist beauty lovers. See More Brand Category: Women-owned, Independent Brand Attributes: Mass-tige Alpha H Alpha-H is an Australian skincare brand best known for its pioneering use of glycolic acid in the cult-favorite Liquid Gold exfoliating treatment. The brand blends clinical-grade actives with gentle botanicals, targeting skin texture, hyperpigmentation, and premature aging. Consumers trust it for real results, and its professional-grade formulations have a strong reputation within the skincare community. See More Brand Category: Clean, Independent Brand Attributes: Clinical/Medical-grade Alpyn Beauty Alpyn Beauty is a certified clean beauty brand that formulates sustainably using wildcrafted ingredients from Wyoming, such as chokecherry and arnica. Standout products include the PlantGenius Melt Moisturizer and Bearberry & Vitamin C Glow Serum. Alpyn emphasizes eco-friendly practices, carbon neutrality, and recyclable packaging. It’s well-received by clean beauty enthusiasts who value earth-conscious, effective skincare with a strong sense of place and purpose. See More Brand Category: Clean, Commitment to Sustainability, Independent, Women-owned Brand Attributes: Prestige Amanda Harrington Amanda Harrington offers luxurious, expert-led self-tanning solutions designed for natural-looking contouring, leveraging its founder's background as a body artist. Positioned as "clean beauty powered by science," the brand, while less prominent on specific sustainability initiatives, is highly regarded for its innovative application methods and sophisticated, streak-free results. See More Brand Category: Women-owned, Independent Brand Attributes: Prestige, Niche Amorepacific Amorepacific, a leading South Korean beauty conglomerate, champions "Asian Beauty" by blending natural ingredients, traditional wisdom, and advanced technology across its diverse brands. While not exclusively "clean beauty" by Western standards, many brands emphasize natural and responsibly sourced ingredients. Amorepacific has built a strong consumer loyalty. See More Brand Category: K-Beauty Brand Attributes: Luxury Anastasia Beverly Hills Anastasia Beverly Hills (ABH) is a professional-grade brand renowned for its expertise in eyebrow artistry, having largely pioneered the modern brow industry. While not primarily marketed as "clean," it focuses on high-performance color cosmetics with a commitment to reducing environmental impact, and consistently enjoys overwhelmingly positive consumer sentiment for its effective brow products and pigmented makeup. See More Brand Category: Women-owned, Independent Brand Attributes: Prestige Ao Skincare AO Skincare is a science-led, dermatologist-formulated, and EWG Verified™ clean beauty brand that emphasizes holistic skin health. It uniquely utilizes powerful active botanicals often sourced from New Zealand and demonstrates a strong commitment to sustainability through certified ingredients, cold processing, and a comprehensive product recycling program. This commitment leads to consistently positive consumer reviews for its effective and ethical formulations. See More Brand Category: Clean, Commitment to Sustainability, Independent Brand Attributes: Prestige Armani Beauty Armani Beauty extends the luxury of the Giorgio Armani fashion house into sophisticated cosmetics and fragrances. The brand focuses on high-quality formulations that enhance natural beauty. While not a "clean beauty" brand in the independent sense, it emphasizes careful ingredient selection and demonstrates a strong commitment to sustainability, including recycled packaging and refillable options. It consistently garners very positive consumer sentiment, especially for its cult-favorite foundations and fragrances. Owned by L'Oreal. See More Brand Category: L'Oreal Brand Attributes: Luxury, Designer Artist Couture Artist Couture, founded by makeup artist Angel Merino, is a bold, high-glam makeup brand known for ultra-reflective highlighters and vibrant pigments. The Diamond Glow Powders and Silk Cream Lipsticks are fan favorites. The brand is cruelty-free and offers some vegan options, though it isn’t positioned within the clean beauty category. Loved for its inclusive shade ranges and unapologetic glam, Artist Couture resonates with those who love statement makeup and artistry. See More Brand Category: Independent, Clean Brand Attributes: Prestige, Celebrity/Influencer Atelier Cologne Atelier Cologne reinvents cologne with highly concentrated "Cologne Absolues," offering long-lasting, natural scents like Orange Sanguine. Emphasizing natural ingredients and sustainable sourcing, they are generally well-received for their unique, enduring fragrances. Owned by L'Oreal. See More Brand Category: Brand Attributes: Niche Athr Beauty Athr Beauty is a certified clean beauty brand specializing in crystal-infused, high-performance vegan and cruelty-free makeup. They are deeply committed to ethical and sustainable sourcing and use fully recyclable packaging. Consumers value their strong ethical alignment and vibrant products. See More Brand Category: Clean, Commitment to Sustainability, Independent Brand Attributes: Prestige, White Label/Filler Augustinus Bader Augustinus Bader launched in 2018 with two award-winning moisturizers, The Cream and The Rich Cream, based on Professor Bader's TFC8® regenerative medicine technology. The brand quickly became a celebrity favorite and has since expanded to over 35 products across various categories, maintaining its luxurious, science-backed reputation. See More Brand Category: Independent Brand Attributes: Luxury Aurelia London Aurelia London is a luxury probiotic skincare brand rooted in balancing the microbiome to improve skin health. Its products—like the Cell Repair Night Oil and Revitalise & Glow Serum—combine botanicals with bioorganic actives. Aurelia is certified cruelty-free and formulated without harmful ingredients, aligning with clean beauty standards. Packaging is recyclable and the brand focuses on ethical sourcing. Consumers appreciate its gentle approach to skin wellness and elegant branding. See More Brand Category: Clean, Independent Brand Attributes: Prestige Authentic Beauty Concept Authentic Beauty Concept (part of Henkel Beauty Care Professional) is a holistic, vegan haircare brand born out of a movement toward mindful beauty. Free from silicones, sulfates, and artificial dyes, the line includes styling and cleansing products designed to enhance natural texture and hair health. Sustainability is a core pillar, with recyclable packaging and responsibly sourced ingredients. Popular among conscious salons and consumers seeking high-performance, clean haircare, the brand has cultivated a loyal, eco-minded audience. See More Brand Category: Independent, Clean Brand Attributes: Prestige Avant Avant is a luxury skincare brand known for combining natural ingredients with cutting-edge science, offering results-driven formulas with a focus on anti-aging. Though not officially certified as clean, many of their products are paraben-free and contain skin-friendly actives like hyaluronic acid and collagen. Bestsellers include their Deluxe Hyaluronic Acid Vivifying Face & Eye Night Cream. Consumer sentiment leans toward luxury appeal, though price points are often considered high for the results delivered, and transparency around sustainability is still developing. See More Brand Category: Independent Brand Attributes: Prestige, White Label/Filler View More
- Secondhand Beauty Resale Terms: Glossary & Definitions
Demystify the secondhand beauty market! Get clear definitions for "BNIB," "Destash," "Swatched," and all essential resale terms. Learn before you buy or sell. glossary for beauty resale Secondhand Beauty Resale Market Terms Navigating the secondhand beauty world? You're in the right place. At Glou, we believe the more you know, the better you buy and sell. This glossary was created to help both new and seasoned members of the Glou community understand the unique language, jargon, shorthand, and insider terms of the beauty resale market. Whether you're listing a shelfie full of product or hunting down a limited-edition find, understanding these terms can help you make safer, smarter, and more sustainable choices. A - D Authentication / Authenticity The process of verifying that a product is genuine and not counterfeit. Especially important for prestige and luxury beauty items. Glou encourages receipts, batch codes, and other verification tools in listings. Batch Code A unique code (usually printed on the product and the box) used by the manfacturer to identify the date and lot of production. Can be entered into online checkers to confirm the product's manufacture date. This is often confused with the expiration date but is vital for confirming a product is fresh, especially if the EXP (expiration) date is missing. BNIB (Brand New in Box) Brand new, unused product in its original, sealed packaging. Considered the highest resale condition. BNWOT (Brand New Without Tags) New and unused, but missing its outer packaging or retail tags. Most relevant for tools and accessories. BOGO (Buy One, Get One) Used in listings to indicate a multi-product bundle or deal, sometimes covering the shipping cost for one item. Cross-Posting Listing the same item on multiple platforms (e.g., Mercari, Poshmark, eBay) to increase exposure and chances of selling. Decant To transfer a small amount of a product from its original container into a smaller, secondary container. Typically done for sampling or travel. Note: Decanted items carry a higher risk of contamination and often cannot be resold on many platforms. Destash The process of selling off a personal collection of beauty products, often done in bulk by enthusiasts, influencers, or pros. DISO (Desperately In Search Of) Used by buyers looking urgently for a hard-to-find or discontinued item. Dupe A lower-cost product similar to a more expensive or high-end item. While not exclusive to resale, it's relevant for comparison shopping. E - L Empty / Empties An empty product container, often sold or collected for its packaging (e.g., refillable compacts, limited-edition bottles) or for brand recycling programs. Expiration Date (EXP) The manufacturer’s indicated date after which a product may no longer be safe or effective. Critical when evaluating resale value and safety. Greenwashing When brands or products falsely promote themselves as sustainable or environmentally friendly. Important to watch for when trying to shop consciously. Hygiene Seal A manufacturer-applied sticker or wrap showing the product has not been opened. Essential for assessing product integrity in resale. Limited Edition (LE) A product produced in limited quantities or for a specific time. Often drives resale demand and price. N - P NIB (New in Box) Similar to BNIB, product is new and in original packaging, but the packaging may have been opened or is not sealed. Clarification is key. NWOB (New Without Box) New and unused, but missing the original box. May still have inner packaging intact. OBO (Or Best Offer) Included in a listing title or description to signal that the seller is wiling to negotiate the listed price. Open Box Packaging has been opened. The product may or may not be used; clarification should be provided in the listing. Open-Dated A product that does not have a formal expiration (EXP) date printed on the packaging, relying solely on the PAO symbol for shelf life after opening. PAO (Period After Opening) A symbol on packaging (e.g., 6M, 12M) showing how long the product is safe to use after opening. Especially important for secondhand beauty. Pan Porn Community term for when the bottom of a palette or compact is visible from use. Indicates heavy usage and reduced resale value, though it shows the product was well-loved. Partial / Partially Used The product has been used, but still contains a significant amount. Sellers often estimate what percentage remains (e.g., 80%). PCR (Post-Consumer Recycled) Packaging material made from recycled plastics or other materials previously used by consumers. A key indicator of a brand's commitment to sustainability. RIS (Received in Swap) Indicates the product was acquired through a trade, not a direct purchase. Useful for transparency about the product's immediate provenance. Pre-owned / Pre-loved General terms meaning the item had a previous owner. "Pre-loved" adds a more positive spin. S - Z Sanitized / Sanitation The process of cleaning a product for safe resale. Only hard-surface or powder products can sometimes be safely sanitized; liquids, creams, and mascara usually cannot and should not be resold if used. Shelfie A photo of a seller's personal collection (often taken on a shelf or vanity) that they are selling or showcasing. The visual representation of a Destash . Shelf Life The total time a product remains stable and effective, includes the expiration (EXP) date and the PAO. Proper storage and an unopened seal help maximize this period. Swatched Lightly tested (e.g., on the hand or arm). No longer BNIB, but considered low usage if the rest of the product is untouched. Toss Date The date on which the PAO period officially ends, calculated by adding the PAO months to the product's opening date. Glou's Expiration Calculator provides the toss date. Used Product has been previously used. More detail is always better (e.g., “used 3x,” “50% remaining”). Verification A check of either the product's legitimacy or the trustworthiness of a seller. Glou’s original marketplace included manual review and trusted seller ratings. 🛍️ Buying Beauty Resale: What to Know Before You Click "Add to Cart" → 💲 Selling Beauty: A Quickstart Guide to Earning Trust and Getting Paid →
- Beauty Product Toss or Keep Freshness Checker | Glou Beauty
Use our FREE freshness checker & calculator to see if your beauty products are still good to use or if you need to toss them. Check your makeup's safety now. Beauty Product Toss or Keep Checker & Freshness Calculator Find Out if Your Makeup or Skincare is Still Safe to Use No more guessing, sniff-testing, or risky swatches. Glou's Beauty Product Toss or Keep Checker and Product Freshness Calculator help you check how long they last after opening, and whether they're still good, all in seconds. We've all done it—reached for that serum or lipstick that's been sitting in a drawer for... who knows how long. But when it comes to beauty, freshness matters. Expired formulas lose potency and can grown bacteria that irritate your skin or eyes. That's where our Expiration Calculator and freshness Shelf-Smart Checker come in. Whether you're decluttering, rehoming, or just making sure your stash is safe, Glou helps you make smarter, cleaner, and more conscious beauty choices. How It Works - Toss or Keep Checker We ask what really matters. Not all beauty products expire the same way. Our quiz guides you through the important factors. We translate your answers into freshness insights, from ✅ Safe to Use to 🚫Time to Toss . Yo u get a freshness score (and peace of mind). Your result appears as a simple Color-coded score: green means good-to-go, red means time to part ways. It's based on data, not fear. We built this with transparency in mind. No scare tactics, just grounded insights from years of analyzing beauty resale, product shelf life, and real-world use patterns. Disclaimer: These are general suggestions only. Always follow the manufacturer's directions and your own best judgement. How It Works - Freshness Calculator Choose your product type. (We'll estimate shelf life based on category data.) Enter the date. When did you open this product. Click "Calculate." We'll estimate the expiration date (meaning this is the suggested date to use up the product), and if it's still safe to use. No math, no spreadsheet, just smarter beauty in one click. Why It Matters When you know your product's real lifespan, you: Avoid skin irritation or infection from expired formulas Save money by finishing what you own Make safer resale and donation decisions Help reduce waste across the beauty industry At Glou Beauty, smarter beauty starts with transparency. And knowing what's still safe to use? That's the foundation of conscious consumerism. CHECK FRESHNESS | BEST BEFORE DATE TOSS OR KEEP? CHECK NOW Toss or Keep Checker Beauty Product Toss or Keep Checker Beauty Product Freshness Calculator Beauty Product Freshness Calculator Explore our guides: 🛍️ Buying Beauty Resale: What to Know Before You Click "Add to Cart" → 💲 Selling Beauty: A Quickstart Guide to Earning Trust and Getting Paid →
- Foil Finger Paints Shadow Palette | Tarte | Glou Beauty Resale Guide
Want to rehome Foil Finger Paints Shadow Palette ? Discover if it's worth buying or selling with Glou's practical, unbiased insights. < More from this brand Foil Finger Paints Shadow Palette Last updated: September 16, 2025 A palette featuring soft, creamy selection of metallic eyeshadows. Glou's Product Insights: CATEGORY Makeup TYPE Eyeshadow MSRP $39.00 STATUS Available RESALE RISK Unknown NOTES N/A Tarte Tarte Cosmetics offers "naturally" derived, cruelty-free makeup and skincare, known for its viral Shape Tape Concealer. While promoting "clean" attributes and eco-chic packaging, some accuse them of greenwashing. Consumers generally value their effective, accessible products and cruelty-free stance. Glou's Brand Insights: CATEGORY Prestige ATTRIBUTES Clean RESALE RISK SCORE Unknown NOTES N/A
- Blue Lagoon Iceland | Resale Worth It? | Glou Beauty Guide
Is Blue Lagoon Iceland product worth buying secondhand? Glou breaks down resale value, product condition tips & what to know before you buy or sell. < Search other brands Blue Lagoon Iceland Blue Lagoon Iceland offers premium skincare powered by geothermal seawater, algae, and silica sourced from Iceland’s Blue Lagoon. Known for the Silica Mud Mask and Algae Serum, the brand focuses on skin regeneration and natural healing. While not officially clean-certified, it emphasizes sustainability, renewable energy, and traceable sourcing. Consumers love the sensorial, spa-like experience and ties to Icelandic nature. Glou's Brand Insights: CATEGORY Prestige, Niche ATTRIBUTES Clean, Independent RESALE RISK SCORE NOTES Product Database: BL+ The Serum Read More
- NARS | Resale Worth It? | Glou Beauty Guide
Is NARS product worth buying secondhand? Glou breaks down resale value, product condition tips & what to know before you buy or sell. < Search other brands NARS NARS is a highly regarded makeup brand known for its high-quality, luxurious products that offer an effortless "your-skin-but-better" glow. The brand blends artistry and luxury, offering a wide array of products with vibrant pigments and smooth, long-lasting formulas, including cult favorites like the Radiant Creamy Concealer and Orgasm blush. Many users find the cost justified by the performance and natural, radiant finish. Glou's Brand Insights: CATEGORY Luxury ATTRIBUTES Shiseido RESALE RISK SCORE NOTES Product Database: Blush Read More Aferglow Lip Balm Read More Audacious Lipstick Read More High-Pigment Longwear Eyeliner Read More Optimal Brightening Concentrate Read More Pure Radient Tinted Moisturizer SPF 30 Read More Bronzing Powder Read More Light Reflecting Advanced Skincare Foundation Read More Radiant Creamy Color Corrector Read More
- Stress Check Kind Hands | This Works | Glou Beauty Resale Guide
Want to rehome Stress Check Kind Hands? Discover if it's worth buying or selling with Glou's practical, unbiased insights. < More from this brand Stress Check Kind Hands Last updated: September 16, 2025 A moisturizing hand cream with Vitamin E and Shea Butter. Glou's Product Insights: CATEGORY Bath and Body TYPE Moisturizer, Hand/foot cream MSRP $12.00 STATUS Available RESALE RISK Unknown NOTES N/A This Works This Works is a UK-based wellness and skincare brand focused on sleep, stress relief, and functional beauty. Its bestselling Deep Sleep Pillow Spray is cult-loved. Clean, cruelty-free, and rooted in aromatherapy and natural actives, it's known for bridging beauty and well-being. Glou's Brand Insights: CATEGORY Prestige ATTRIBUTES Clean, Independent RESALE RISK SCORE Unknown NOTES N/A
- Aglow Cleansing Butter | lilah b | Glou Beauty Resale Guide
Want to rehome Aglow Cleansing Butter? Discover if it's worth buying or selling with Glou's practical, unbiased insights. < More from this brand Aglow Cleansing Butter Last updated: September 16, 2025 So fresh, so clean, so Lilah B with this lavender scented cleansing balm. Glou's Product Insights: CATEGORY Skincare TYPE Cleanser MSRP $44.00 STATUS Available RESALE RISK Unknown NOTES N/A lilah b. lilah b. offers minimalist, multi-tasking makeup and skincare with a luxurious, stone-like packaging aesthetic. Its products—like the Aglow Face Mist and Divine Duo Lip & Cheek—are clean, vegan, and cruelty-free, emphasizing fewer, better essentials. The brand is known for promoting a “less is more” philosophy and sustainable packaging, appealing to beauty minimalists who prioritize elegance and simplicity. Glou's Brand Insights: CATEGORY Prestige ATTRIBUTES Clean, Independent, Women-owned RESALE RISK SCORE Unknown NOTES N/A




