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Odele Beauty
Odele Beauty is a clean, gender-neutral haircare drugstore brand sold in retailers like Target and known for its minimal, aesthetic packaging and salon-grade performance at affordable prices. All products are EWG Verified, cruelty-free, vegan, and made with sustainable ingredients. Notable products include the Smoothing Shampoo and Air Dry Styler. Consumers value Odele’s transparency, accessibility, and alignment with modern clean beauty values.
Glou's Brand Insights:
CATEGORY
Mass-tige
ATTRIBUTES
Clean, Independent, Women-owned
RESALE RISK SCORE
NOTES
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