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Description:
A lip gloss/lip oil hybrid from Addison Rae's affordable clean beauty brand, Item Beauty, that gives your lips a juicy sheer wash of color and sheen. The look is super glossy, provides a good amount of hydration, and all delivered via a punchy peach scent.
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Type
Item Beauty
Item Beauty is a Gen Z-focused makeup and skincare brand co-founded by influencer Addison Rae in partnership with Madeby Collective. Known for playful, multi-use products like the Lash Snack Mascara and Air Hug Concealer, the brand emphasizes clean, vegan, and cruelty-free formulations. Item Beauty targets consumers looking for effortless, everyday beauty with a fun, inclusive vibe. It’s especially popular with younger audiences for its accessible price point, social media presence, and trend-conscious branding.
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