Iconic London

Iconic London is a UK-based glam beauty brand famous for its glowy, dewy aesthetic. Products like the Illuminator Drops and Sheer Bronze are cult favorites among influencers and makeup artists. The brand is cruelty-free and leans toward vegan offerings but does not hold a clean certification. With its Insta-worthy packaging and high-impact formulas, Iconic London is well-received by trend-conscious beauty lovers, though sustainability isn't a strong focus.